Intermediate6 lessons · ~3h · Practitioner tier
AEO Tools Mastery
Master the AI visibility tooling stack — choosing, running, and getting value from trackers across budgets and team sizes. A Practitioner-tier course that turns the Tools library into a working measurement operation and earns a stackable Tier 2 badge.
By Burke Atkerson, Founder & Principal AEO Strategist
What you'll learn
- ✓Choose the right AI visibility tracker for your size and budget.
- ✓Run team- and enterprise-grade trackers effectively.
- ✓Fold AI tracking into an existing SEO suite.
- ✓Assemble a free or low-cost AEO toolstack.
- ✓Evaluate any tool on a fixed prompt set, not feature lists.
Syllabus
- Choosing Your AI Visibility StackEvery AI visibility tool does the same core job — track how engines cite you. This lesson is how to choose by scale, engines covered, and budget rather than feature lists.
- Team-Scale Tracking with Peec AIPeec AI targets marketing teams and agencies with daily multi-engine tracking. This lesson covers when it is the right fit and how to get value from it.
- Enterprise Tracking with ProfoundProfound is an enterprise-grade answer-engine analytics platform covering many engines with content workflows. This lesson covers what it adds at scale.
- AI Tracking Inside Your SEO SuiteSE Ranking folds AI visibility tracking into an existing SEO platform. This lesson covers when an integrated suite beats a standalone tool.
- Content Optimization ToolsOptimization tools help you shape content to be extractable and citable. This lesson covers what they do and where they stop.
- The Free AEO ToolstackYou can start AEO measurement for free. This lesson assembles a no-budget toolstack and the manual method behind it.
Practitioner tier · Tier 2 Certificate
Finish all 6 lessons to earn your Tier 2 Certificate.
Complete every lesson and pass the knowledge checks to claim a shareable Tier 2 Certificate — proof you've mastered AEO Tools Mastery. Practitioner certificates stack toward full AEO mastery.